What a Consistent Process This is… or is It?

With so many CBD companies out there, many claiming to provide the same benefits (but not officially – not today FDA, sorry, not today…) what is the real difference?

If we look at an industry like food, for example. One of the most important aspects to successfully operating a restaurant is first a quality product, and second consistency in the quality of the product. It’s easy to make one good meal, but very difficult to teach an entire staff to replicate that exact recipe over and over. Think about it. When you go to a fast food chain it’s very consistent. When you go to a very well rated restaurant, also consistent. You probably never noticed. Right?

With Hemp/CBD there are many factors that go into consistency. The grow, for example. How did the season affect the quality? Was the watering method changed? Different genes introduced, etc. The list goes on.

One way to control consistency is process. Just like the recipe the chefs in the kitchen follow, so do we. If you have ever watched Gordon Ramsey and how irately particular he is in his kitchen, you should understand. It’s driven mostly by passion for quality and the drive for consistency in that quality, which he represents. In his case, a little for ratings too. Now, we do not have a mad Englishman running about yelling and telling employees what rubbish their work is, but we do have a strict process. GMP certification is the seal of that consistent process.

Gmp Certification – Taking the Guesswork Out and Safely Unifying Replication.

GMP Certification by the ISPE in summary, simply; Goods Manufacturing Practice is a system for ensuring that products are consistently produced and controlled according to quality standards. GMP covers all aspects of production from the starting materials, premises, and equipment to the training and personal hygiene of staff. Detailed written procedures are essential for each process that could affect the quality of the finished product. There must be systems to provide documented proof that correct procedures are consistently followed at each step in the manufacturing process – every time a product is made. Plainly said, you are putting quality first.

I should mention that GOLDIES products are made in a GMP Certified facility. Yes, that matters. Here is why…

Imagine you have a cozy neighborhood eatery. Now, imagine you had to see who was in the kitchen making your food each time you went because you know there is one chef who always gets it wrong. Maybe a little too much salt? Takes the fun out of enjoying your meal.

Now, imagine the opposite. Think back to your cozy restaurant. Each time you go the food is always amazing and consistent. The chef is friendly and passionate about their recipes. Maybe now you have a favorite dish? You feel comfort in knowing you can explore the menu a little and you’re connected with the place. Sounds like a great place to have in your neighborhood. Right?

GOLDIES BRAND strives to be that cozy restaurant you keep coming back to. Safely explore new dishes. In our case, hemp CBD products. Connect with our message and passion.

Now, pause our pitch. Let us go back to food and our cozy eatery for a moment.

Now, you’re inside enjoying your favorite meal and a street vendor opens up in front of your cozy neighborhood eatery. People are lined up to get a cheaper meal made by the small street vendor. His meals are made with the same passion, but you notice he didn’t even wash his hands before cooking. He’s not held to the same safety standards as your cozy place. You can quickly realize how dangerous this could be. Not to say all street vendors are unsafe or they all do not follow safe food handling, but it is comforting to see the “A” rating on the door of the restaurant.

The Vape Syndrome – Don’t Fail the Test

In recent news, cannabis vape injuries have been more common. A link in most of these injuries has come from illegal, black market products. Individuals and companies back-dooring, trying to make a quick buck by dumping their garbage on the public.

There are many CBD companies popping up. FDA recently legalized Hemp and CBD products with less that .3% THC. Now the manufacturing, sales and marketing rules are still in the works. This leaves a lot of murky areas and opportunities for companies trying to set up a tent outside your cozy neighborhood restaurant. Safe products should be your top concern as a consumer. The more self-imposed safety standards a CBD company has, the better off you are. Cheaper is not always better. Look for GMP Certified Products and take as much guess work out as you can. Ask for test results. Reputable companies will provide these.

Our cozy neighborhood restaurant has a food rating score. It’s an A.

Why would you chance eating at a restaurant with a C? (Technically, uncertified CBD products equate to a restaurant or street food vendor with no rating at all, which is worse than a C, in my opinion.)